Featured Services
At George St. Francis, we blend creativity, design-led concepts, business strategy and brand expertise to help hospitality businesses thrive in an ever-evolving industry.
We don’t see ourselves as external consultants. We act as an extension of your team — checking in daily, working alongside you, and sharing one clear objective: sustainable growth.
Brand Creation & Concept Development
We transform your hospitality vision into a powerful, market-ready brand. With 15+ years of hands-on industry success, we help you define your concept, craft your identity, and position your venue for standout impact. From naming, branding, and storytelling to full concept development and market alignment, we create brands with depth, clarity, and commercial strength. Whether launching a new venue or revitalising an existing one, we ensure your brand connects emotionally, differentiates strategically, and performs commercially.
Business Strategy & Growth
We help hospitality businesses scale with clarity, confidence and commercial precision. From operational audits and financial performance reviews to growth roadmaps and expansion planning, we uncover opportunities, fix inefficiencies and strengthen long-term profitability. With deep industry experience across venues, technology and brand development, we guide you through strategic decision-making, market positioning, menu engineering, staffing structures and revenue optimisation—ensuring your business is built to grow, adapt and succeed in any market.
Restaurant Launch & Pre-Opening Support
Launching a restaurant is complex, high-pressure and costly if mistakes are made early. We provide structured, hands-on pre-opening support to ensure your venue opens smoothly, confidently and set up for long-term success. From planning and systems to staffing, menus and launch readiness, we guide you through every critical stage so nothing is missed and nothing is rushed.
With real ownership and multi-venue launch experience, we help you avoid common pitfalls, reduce stress and enter the market with clarity, momentum and commercial confidence.